Imagine your business here now! We have tenancies from 20 sqm to 100 sqm, the perfect location for Health, Services, Food, or Fashion retailers.


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Pran Central is a unique heritage listed landmark building centrally located in one of Australia's busiest retail strips on the corner of Chapel Street and Commercial Road. The Centre is conveniently located opposite the Prahran Market and adjacent to the newly refurbished Coles and Woolworths Supermarkets, with direct access to 500 underground car spaces in the Prahran Square car park.

Pran Central is ideally positioned as the community hub for customers looking to complement their weekly grocery shop with health services and fashion in one easily accessible location. This elegant, historic building comprises three levels of retail space with 37 specialty stores including ANZ, Australia Post, Kaya Health Club, WholeLife Pharmacy & Healthfoods, Sussan, Sportsgirl, Laser Clinics Australia and a 200 seat Food Court servicing a residential apartment complex of 91 apartments and over 200 residents.

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  • Neighbourhood Centre of 5,471 sqm GLA
  • Major Tenants - Kaya Health Clubs, Australia Post, WholeLife Pharmacy & Healthfoods & a Medical Precinct
  • Prominent national brands in retail mix
  • 200 Seat Food Court
  • Direct access to 500 underground car park space
  • Annual estimated traffic figures of  1.4 million
  • Iconic heritage building in prime Chapel Street location

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Find a space to rent for your business now! We have spaces from 20 sqm to 100 sqm, the perfect location for Health, Services, Food, or Fashion retailers.

With our prime location, 1.4 million in estimated annual traffic, you'll be in the middle of all the action!

Key Features of Pran Central

Health, Services, Fashion & Beauty offer with a national brand retail mix. The Centre features 3 levels of shopping, a 200 seat Food Court and acess to 500 underground car parks whilst being serviced  by tram and train services nearby. All encompassed in an Iconic heritage building.
Trade Area
There is over 103,832 residents in the main trade area across Prahran, Toorak, South Yarra, Armadale, Windsor, St Kilda, Albert Park, Caulfield, Cremorne, Richmond, Kooyong and Malvern. 
 Retail Spend
Stonnington residents have a significantly higher spending capacity than the average Victorian resident, with an average annual retail expenditure of $16,701 per person. This reflects the affluence of residents and supports local specialty retailers.
Customer Demographics
Pran Central services young, white collar market of singles and couples with a $1,860 median household income per week. 
Pop up Leasing
A variety of casual mall leasing kiosk sites are available and can be leased on a weekly basis and there is opportunity for short term Pop Up leasing.
 Pran Central offers customers complimentary Wi-Fi, state of the art Amenities and Parents Room facilities; Phone Charging Stations and Lost and Found services. The Centre is Wheel Chair accessible via Chapel Street, Commercial Road and Cato Street entrances. ATMs are located in the Food Court and at ANZ along Chapel St.

Key Stats

Pran Central is positioned within one of Australia’s most well-known and distinctive retailing precincts offering health and wellness, services, fashion and fine food.

Speciality Retailers
5,405 sqm
GLA Over 3 levels of retail
Annual customers visits


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71% medium/high density housing
70% white collar workers 
60.5% Australian born
54% singles/couples without children
50% aged 20-39 years old
48% households rented

$1,860 median household income per week against a Melbourne average of $1,549 per week
City of Stonnington population 100,351

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Pran Central serves a predominantly young, white collar market of singles and couples. The Centre is surrounded by high density apartment dwellings with direct access to the Centre. There are several major residential projects, within a 1km radius to the Centre that are currently under construction, that will attract an estimated 370 new residents to the precinct during FY20 and an addtional estimated 867 new residents to the precinct by 2023.

The Centre is well serviced by public transport with tram and train services in close proximity.

Pran Central's trade area encompasses Prahran, Toorak, South Yarra, Armadale, Windsor, St Kilda, Albert Park, Caulfield, Cremorne, Richmond, Kooyong and Malvern. Due to the nature of the Chapel Street precinct being a fashion shopper's and foodies Mecca, it offers reason for visitors to come from beyond the trade area and also engages the tourist market visiting Melbourne.

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Our location is steeped in Melbourne tradition, the former Read's Store on Chapel Street and Malvern Road. Built in 1915, it was one of Melbourne's largest department stores; our building holds significant historical and social importance.  

Architecturally, it is one of the few buildings to display the influence of the English Baroque Revival. Notable elements include the oval & circular windows, the overall rustication, ribbed green painted domes and an elaborate verandah showcasing Baroque architectural style. Corinthian columns and twin domed towers are not only unique but showcase the neo-classical revival of the 1910s and 20s, giving the building great prominence and providing landmarks that can be seen from great distances. Since 1910, Chapel Street has been the major shopping destination outside the CBD.

In 2006 Precision Group purchased the high-profile Pran Central retail complex.

Now is your chance to be part of history!

Leasing Contacts

Ben Singler
Leasing Enquiries
Rita Di Mase
Casual Leasing
John Gilbert
Leasing Enquiries


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